
Iraïs
Browaeys
BIO
As a triathlete and a former marketing manager in the business of sports and leisure, Iraïs is strongly driven by top performance & endurance. Because of her big interest is the human body & mind, she has been working toward an extra degree in psychology early in her international career working, while working with different pro cycling and triathlon teams.
Iraïs is super passionate about her mission in both the sports and the corporate world: to energise individuals & teams to keep growing & performing, but to do so in a healthy way, making use of their best energy resources while contributing to building dream teams. As a millennial, she is eager to bridge all generations currently working in the business world to achieve the best results and collaboration possible.
Global Performance Coach
As an executive coach, she guides numbers of ‘corporate athletes’ and teams all around the world (Nike, Amazon, Salesforce, EY, Pepsico). As a writer, she publishes inspiring and pragmatic articles to thrive as an individual, a team and organization in the current working world. As a high-level keynote speaker, she leads a large range of conferences on human energy and team performance.
Fields of expertise
energy management – motivating younger generations – inspirational goal setting – motivation – psychological safety – stress management – burn-out – constructive feedback – mental health – resilience – leadership – building highest performing teams – future-backwards thinking to navigate change – building a winning culture – constructive thinking
ACHIEVEMENTS
Global Performance Coach & Trainer at Mentally Fit
Master's degree cum laude in Germanic Philology (Dutch-English) at Ghent University (2009 - 2013)
Postgraduate Integrative and Humanistic Psychology and Psychotherapy at the European Accredited Academy of Psychotherapy (2013 – 2017)
Certified Burn-Out Coach at Vives Hogeschool/KULeuven (2018), specialized in burn-out & mental resilience
Partnerships with sports teams Belgian Red Devils, Etixx-Quickstep, BMC-Etixx, Orica-Greenedge,... (2013 – 2006) and biggest sports events in Europe (Tour of Britain, Tour de France, Tour de Pologne, Challenge Salou ES, Göteborg Marathon,...)
Keynote speaker for Best Places to Work Vietnam, BMS, Amazon, Biogen, TechData, Binance, Google, Deloitte, Mastercard, Alliance Healthcare, PWC, Edenred
Top executive coach for global leadership & C-suite teams at Salesforce, Pepsico (US, Canada, Europe, EMEA), Nike (Europe), Atradius (global), Too Good to Go (Europe, US), Vietinbank (Asia) and EY (EMEA)
Individual coaching of upcoming talents & global top executives
Academic writer of articles for EY FSO worldwide magazine: awarded as ‘most read article’ in 2022 edition on ‘Psychological Safety, the secret ingredient of
high-performing teams’, ‘Meaning is The New Money’, ‘The Road to Resilience’ & 'Finding True Career Fulfilment'
SPORTS
Triathlon
Mountainbiking
Golf
Pilates
Sometimes you win, always you learn.
Iraïs Browaeys IN ACTION













