Coach & Trainer


Benoît Vasse began his professional career as an account manager in communication agencies. Inventing, designing, organizing, managing communication campaigns and corporate events are part of his daily life. He develops his creative talents and asserts his ability to listen to his various clients, whose trust and commitment he appreciates.

Then he returned to France 3 as a reporter and host of a TV show. He produced more than 150 reports and hosted a weekly column. Giving the best of oneself in a very short time allowed him to develop his concentration when animating sets. He also learned the art of interviewing: the art of asking the right questions at the right time.

Finally, as director of communication and marketing, Benoît likes above all to feed his curiosity in different sectors (finance, retail, hotels, leisure…). Launching and managing ambitious projects, creating and managing operational teams are his driving forces. He took part in 5 tours de France for COFIDIS, he won 2 CNCC awards for communication campaigns he led with ALTAREA/COGEDIM, he launched a unique leisure and luxury complex for the Barrière group.

Benoît VASSE has created for 7 years ‘vassecommunicant’ and has developed 3 activities: preparation & animation of company events, training and thirdly, coaching for personal and professional development.

He has been a coach and trainer of Mentally Fit Institute Global for 4 years now.


PCC coach certified by the ICF (International Coach Federation)

Intervening as a "resource coach", Coaching Ways school, Lille

Lecturer at Sciences Po Lille

Corporate journalist and convention organiser

25 years experience as a communication consultant

Journalist at France 3

Director of communication & marketing (banking, commercial real estate, luxury hotels)

Power > Pleasure > Performance

Benoît Vasse IN ACTION